When it comes to social media, followers are everything. A person that has a lot of followers can get a lot of information out quickly. They can also sell a lot of products. Sometimes the best way to do this is by creating a little controversy. Doe Deere, it would seem, knows how to do this better than anyone else out there.
There is a reason that Doe Deere has been able to maximize her potential through the Internet. She has quite a few online followers. Doe Deere has what only a few other people have. She is like the Kim Kardashian of cosmetics. Much like Kim, Doe Deere is not an actress or singer, but she has managed to get millions of people to follow her and look for her next post. Kim has done this by stirring up a lot of drama and posing topless at times. Doe Deere doesn’t need to do any of that, but she certainly has managed to stir up the hive and keep the social media bees buzzing. Much of this has to do with the bold colors – and statements – that she makes.
Doe Deere has managed to take tons of interest in creating really bright colors with her Lime Crime brand. There is no secret to the fact that she is a really unique individual in the makeup industry, but she also has a lot to do with the business side of things. It is true that she posts a lot of videos and photos online, but the real strength for Doe Deere is linked to her ability to connect her business savvy and her social media crowds together. She is able to introduce people to her new brands. There is also a huge surge in sales thanks to all the follows that she has on Instagram.
Doe Deere depends on the more than 2 million followers to spread the word and buy her products. She doesn’t advertise any other way. All of her marketing is done through social media and her website. This is why she makes it such a priority. That is why she keeps things interesting. She knows that the Instagram crowd is her bread and butter when it comes to revenues. This is why she may say some things that attract controversy and post some things that seem bizarre. That is how she keeps followers intrigued.
Social media is great for because it doesn’t require money. This is a free account. It is like getting free marketing. Granted, she does quite a bit of work, but what she gets in return is priceless. She can reach customers that she cannot get to any other way.
Deere is always happy to share the secrets to her success in business with followers. She loves empowering other young women to get out and follow their passion. She calls herself the Queen of Unicorns because she admires a desire to stand out and be different from the average crowd. Deere embodies this principle in all aspects of her life and constantly finds new creative outlets for herself.