Alfonso De Angoitia Noriega Leads The Partnership Between Televisa And Univision

Posted by WA6 on

     The vice president of Grupo Televisa, S.A. is Alfonso de Angoitia Noriega. He is credited with transforming this company from being a mismanaged one to being one of the most successful and reputed media companies of Mexico.

Many reasons can be contributed to this success. One of these is the $1.2 billion deal signed between Televisa and Univision. Alfonso de Angoitia Noriega was involved in a way in making this deal. There was some disagreement with regard to this deal that had to be addressed before it could be signed. All this took months of negotiating. In the end, he was able to sort everything perfectly so that Televisa and Univision were able to settle this deal.

It was something that was a turning point for both these companies.

This was a landmark deal that was signed in 2010. It opened up new opportunities for Televisa as now it could broadcast its programs to the Hispanics residing in the United States. There is a huge population of Hispanics in the US. Besides, it was able to place three of its executives on the Board of Directors of Univision as it had an ownership share there.

Univision had been going through harsh times due to debt and layoffs. In fact, it was inching towards bankruptcy. This is why they were selling a part of the company to anyone who was willing to buy and become a part of it. While Televisa was able to make sales through enhanced profits, Univision was able to revitalize its presence amongst the Hispanics located in the United States.

Televisa owns 49% of Univision today. Their programs are highly popular and have high TRP ratings across all households. Their receptions are good. All this is the result of the effort put in by Alfonso de Angoitia Noriega.